We are called on to provide input and analysis in a variety of media. Below are links to some of the publications and sites that consider our input valuable.
USA TODAY
USA TODAY - March 10, 2010 - Lead Story In Money Section...
"Using trips as rewards for star employees makes a comeback"
I2I was again cited as an industry expert and provided input for the column content.
USA TODAY - February 27, 2009 - Lead Story in Money Section...
"Posh trips for jobs well-done are fading away"
I2I was cited as an industry expert and provided input for the column content.
Interview with BBC World Radio - Business Daily - September 25, 2009
Take listen to the interview we did with the BBC on pay transparency and it's effect on executive salaries. The final episode that posted on the BBC site was edited but this is the entire discussion - about 12 minutes. Click on image to go to the video.
Incentive Magazine
Click here to see all our articles that have appeared in Incentive Magazine since March of 2008.
Loyalty Management by Loyalty360
Premier Issue January 2009
Loyalty 360 provides unbiased, market driven, "voice
of the customer” information for all loyalty,
incentive/reward, and engagement marketing. Loyalty 360’s
promise is to actively listen, engage and provide to the marketplace
and to its members, a forum through which it will proactively determine
true industry metrics and facilitate market driven research and
actionable case studies.
Loyalty: a "Symbiotic System" Not a Program
I2I
provided a feature article on how your loyalty efforts need to address the white spaces between your employee, channel and consumer programs in order to drive overall engagement.Loyalty Management September 2009 Issue
Heather Margolis (Channel Maven Consulting) and
I2I
provided an article discussing the best way to build loyalty in a distribution channel. It's all about the "interactions."Link to PDF: Creating a Loyal Relationship with Your Channel
Fistful of Talent
We are also a member of the Fistful of Talent Blog
- a group of professionals providing input and commentary on the need
to find, recruit, hire and manage talent in today's competitive market
place. Check out the whole site - but here's a link to just the postings from Incentive Intelligence.
HRExaminer
A magazine focused on doing HR different. We are on the Editorial Advisory Board for this site and contribute regularly. At HRExaminer, the story begins and ends with people – they are the story. The Leaders who transform HR into a thriving business contributor are at the heart of our study. We show you how they got there and how they do it. We help illuminate the amazing power of HR – well executed.
Make Work Meaningful
I2I is a contributing author. Sponsored by Rypple... Make Work Meaningful is a collaborative contributor site focused on a new leadership philosophy - don’t manage — coach. It is a social way to motivate, focus, and align your team. Innovative companies at the forefront of this movement are seeing increased retention and productivity. Making work meaningful drives real business results.
In addition to Incentive Magazine,
I2I
also provided content for a short-lived Australian magazine called "Motivation." The magazine was available in Australia and New Zealand - unfortunately not here in the US ... but you can take a peek atI2I
contributions below. Each article is in PDF format.October/November Article - Strategic Program Planning
December/January Article - Choosing the Right Program Structure
The magazine folded after two issues, however, we had planned on a 6-article series and we're still going to complete the task - even if it is on our own nickle.
This is our third article - Determining Program Awards.
We'll post the balance as we complete them.
















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Marketing and Incentive Design Consultancy