Disclaimer

If you think Maslow's Hierarchy of Needs explains behavior, if you think more award choice is better and if you think you should spend between 3-5% of annual participant income on awards - you may not like what we offer.

For over 70 years incentive and reward companies have continued to reinforce these "rules" and the reality is most of the rules don't apply.  They didn't before, and they surely don't today.

What we provide are unbiased recommendations based on what really engages, reinforces and aligns the behavior of your target audience with the objectives of your company.  We don't focus on the awards - we focus on creating sustainable change in your audience.  We don't sell stuff - we sell intelligence.

While incentives and recognition are tools that can change behavior in your audience, they aren't the only ones.  Sometimes we recommend them - sometimes we don't. 

We recommend what you need not what we sell.

If you're a believer - contact us and we'll get to work for you.

If you're on the fence - subscribe to our site and be updated on how applying behavioral economics can help design better rules structures or learn how using principles of social psychology can reduce or eliminate the need for specific recognition "programs."

"Nothing to see here, move along."

If you're set in your ways and don't want to hear about how to truly influence long-term behavior change - we're not for you. 

But we really hope you stay and listen to the message.