Can you imagine the conversation at the first investor meeting with the founders of twitter? How would you explain it? How would you convince someone that over 150 million people will want to communicate in 140 characters or less?

Is cash better than merchandise?  Maybe, maybe not.  Is group travel the BEST way to engage top performers?  Or maybe more work responsibilities would be more effective.  These are the new radical thoughts that run through us every day.  These are the new radical thoughts you should be considering when developing your next reward strategy.

Radical isn’t that radical anymore.  Too many new ideas – ideas that everyone thought wouldn’t work – are now organized and filing for IPOs.

Time to shed some of our past and look at our future.  Let’s talk about what radical ideas you have and marry them with some of ours.  We’ll make beautiful idea children.

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